Customer: SeaSpecs Project: SeaSpecs Sales Go Global Type: Search Engine Placement

Seaspecs is a Florida based company that sells polarized, lightweight extreme sunglasses designed for outdoor water sports. Though popular, sales were somewhat limited geographically to area shops. They contacted ASI looking to reach a larger market through improved web exposure.

ASI conducted client interview, market analysis, metadata upgrades and site submission. Phone interviews were utilized to identify key competitors and target customers. ASI upgraded the site to display completed results.

The placement for Florida based, Sea Specs, has been extremely successful. Resulting in a 1st item placement in Google and Yahoo on the search, "Surfing Sunglasses". Additionally, they ranked high in other search engines using other keywords. Tools: Interview, Link Analysis, Competitor Analysis and Meta Data Analysis Tools.